Best Online Marketing Tools Of 2021
Want to know which weapons we use to rank your site on the first page of the search engine? Let’s enlighten you.
In the years of experience we have, we’ve come to learn that tools are not all but the right set of tools definitely help to differentiate between the successful and unsuccessful markets. What weapon you fight with, is important!
That’s because, this industry is all about information. So, it’s highly crucial to select a tool that extracts valuable, useful, applicable information for you and ignore the randoms.
However, we cannot also belittle the importance of creating beautifully organized articles, choosing a good theme, hosting, and so on things.
If you’re enthusiastic about learning and doing a few things by yourself, we always encourage and appreciate that, and revealing the specific tools we use is a token of doing so –
The Essential Tools
The must-haves for us. Without them, online marketing would be like firing blind shots and hoping them to connect, which doesn’t happen so.
Who’s that SEO guy that hasn’t heard of Ahrefs? The samurai of all SEO and content marketing tools. Ahrefs is a complete package of tools itself and packs a number of necessary features we require for successful content marketing, including keyword research, backlink data, content brainstorming, rank tracking, tracking competitors, and numerous others.
Ahrefs is our go-to tool for extracting valuable information by scrapping the internet that we need for our job.
For any website we’ve built in recent times, chances are, it’s built on elementor, which is our go-to framework for building our websites. We’ve gone through many trials and errors and there are many frameworks that promise a lot but do a little, and Elementor is not among them.
It’s reliable and flexible, and lets you design professional-looking, technical SEO friendly websites without much hassle. And it’s really friendly for customization, so lets you design your website exactly in the way you want it.
Hosting & Registrars
NameCheap – $10.69/.com domain/year with free private whois
For registering most of our domain names, we use namecheap.com. As the name says, the domains are cheap, and no additional hassle is there. NameCheap has been reliable since our day one with it and customer support is great. Why spend unnecessary money when quality is ensured in a comparatively cheaper package?
WordPress themes are what is mainly responsible for the outlook of your site, and also performance to some extent. Great WordPress themes should be lightweight – makes your website faster, customizable – lets you decide, professional-looking, with clean coding to get the technical things right.
Here are our choices:
Generatepress – Freemium
Generatepress is a highly popular, top-tier freemium theme that’s loved and trusted by not only us, but many other professionals. For basic features, the free version will do great. But if you want to explore the real beauty of this theme, spending a little money to unlock the premium features is worth it.
It checks almost all the boxes to be considered as a great theme – lightweight, customizable, clean coding, tons of features.
WPAstra – Freemium
When we’re not using Generatepress, we’re very likely to use WPAstra, for the great performance and beautiful look it offers. It’s also a clean theme like generatepress, and compliments page builders really well, a tool often used these days.
WPAstra is really popular for its feather-lightness – thus superfast load time, the highly professional look it gives to the websites, and customization-ability.